The third annual edition of #SheTakesOver, the month-long industry-wide initiative celebrating and elevating women and non-binary people in creative production, will be the biggest to date as founder adam&eveDDB enlists talent and companies from all over the world to get involved.

#SheTakesOver harnesses the power of authentic storytelling to champion rising and established female and non-binary talent in filmmaking, photography, animation, illustration, music and across the creative industries; advocating for them across agency channels so that people with commissioning power see them.

For 2022, adam&eveDDB is again partnering with Campaign, Free the Work, Equal Lens, the Alliance for Women Film Composers, and Clear Channel to deliver on the expanded initiative. Together, they will ensure that work by established and up-and-coming women and non-binary photographers, filmmakers, animators, illustrators and composers gets seen and heard by a relevant global audience.

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